- Iconic Suite of Content and Storytellers Provides Opportunities for Advertisers to Reach Engaged Consumers Across Platforms
- Innovative Solutions Include Premiere, Streaming, Advanced Advertising, Linear Addressable, Alternative Currencies and Shoppable Ads
»Æ¹ÏÊÓƵ. Discovery showcased its annual Upfront presentation to advertisers this morning at the Theater at Madison Square Garden, presenting its iconic collection of networks and titles across its sports, news, and lifestyle and entertainment brands. Unveiling a powerful, combined portfolio to marketers for the first time, »Æ¹ÏÊÓƵ. Discovery presented its newly unified organization with a message to audiences everywhere: Our Story Starts with You.
Hosted by David Zaslav, President and CEO, and Jon Steinlauf, Chief U.S. Advertising Sales Officer, the Upfront showcased »Æ¹ÏÊÓƵ. Discovery’s expansive content offerings and ability to drive demand for brands with bold advertising solutions.
Jennifer Hudson,